Any HR activity which involves reducing staff numbers is never easy.
It's never an exercise which HR Directors warm to, it can be demoralising and hard work to activate. If a round of redundancies is a necessary management decision, protecting the company's corporate image and identity all the way through the process should be viewed as a priority.
The action of making someone redundant causes a variable mix of emotional responses. From feeling lost, hurt and unwanted to angry, dismissive and vengeful.
If your business has the ability to change the emotional response from a negative to a positive, then this reduces the potential of any unwanted publicity.
Your Start Up Story is a 5 week course, with expert help from day one, designed exclusively for anyone who wants to start up by themselves. It guides, supports and teaches people on all aspects of the start-up process. From:
to creating a bespoke social media strategy and then how to plan and execute social media activities. We also delve into PR and cover planning for the launch of their new business - any everything else in between.
There will always be the vast majority of people who, having gone through the redundancy consultation period will want to simply find another job.
For the minority who want to explore working for themselves, Your Start Up Story offers them the chance to turn their passion into a business.
And there lies the answer to making sure a company's brand is protected.
By including Your Start Up Story within the redundancy benefits package, they will not only start on a new life journey, but they will be motivated, coached and energised - right the way through the 5 weeks.
When they start generating income from their new business, they will always associate how being made redundant might have been one of the best things that could have happened to them = changing the emotional response.